[Pre-WPCS] From Bean to Lasting impact: A Practical Workshop on Driving Social Impact as a Coffee Business

What’s This All About?

Join us for a day designed to help you move your impact strategy from dreams to real results. You’ll walk away with clear, actionable steps to define, implement, and measure your impact strategy—no matter your company size or goals.

What You’ll Learn?

You would identify your current impact strategy starting point and develop a road map toward measurable impact across your sourcing, operations and storytelling, using examples from real cases and testimonies. 

How to get the most from this session/module

• Think about your impact ambitions in advance, if you can, ask opinions from your colleagues 

• Share basic info on size of your company during registration and so we can tailor the workshop 

• Be ready to share and work in groups with others and to enjoy a practical hands-on day

• We will provide first hand examples and testimonies, i.e. Coffee Circle (German roaster)

• You will be given a template to work your own roadmap during the workshop which you can take home and share with your colleagues 

Lead Instructor:

Cristina Ruiz: Cristina is a coach at Vuna, guiding coffee roasters and importers to turn their impact goals into real-world strategies. With experience working with Coffee Circle and others, she helps bring sustainable change to the coffee industry.

Who’s This For?

• Roasters and importers of all sizes

• Anyone ready to turn impact ambitions into real-world action

• Language: English

What’s on the Agenda

• Where Are You Now? – Review your past and current impact efforts.

• Listen & Learn – Engage key voices (staff, producers, customers) to assess your impact.

• Your North Star – Define the change you want your business to create (Theory of Change).

• Your own Roadmap – Set your commitments and decide what’s achievable.

• Make It Happen – Explore tools and real examples for implementing and tracking progress

👉 Reserve your spot now and let’s turn your impact strategy into action!

Brought to You By —

• Coffee Circle: Coffee Circle is a coffee roasting company based in Berlin, Germany, aiming to make producers profit more from their coffee and benefit coffee farming communities.

• Vuna: Vuna empowers coffee professionals and businesses to thrive — whether they’re refining their craft, scaling up, or expanding into new markets. Their suite of services — including the Digital Coffee School, Business Coaching, and Market Network — provides the tools and insights to drive exceptional growth.